Organizations constantly face unstable economic conditions, increased competition, and changing customer behaviors. Using your and your customers’ data, Business Intelligence provides your business the information you need to overcome uncertainty by analyzing structured and unstructured data.

Business Intelligence

Soteryx partners with you to establish processes, architectures, and technologies that convert raw or semi-structured data into meaningful information that leads you to making informed decisions that help you achieve your goals and objectives. We deploy our best-in-class software and services to transform data into actionable intelligence and knowledge that positively impact strategic, tactical, and operational business decisions.

We provide your business the ability to analyze customer behavior, market conditions, business performance, and competition to forecast future conditions, which enables you to leverage this knowledge to make strategic business decisions that lead to better outcomes. Our Business Intelligence tools perform data analysis to provide you with detailed intelligence about the nature of the business represented in reports, summaries, dashboards, maps, graphs, and charts.

Organizations are living, breathing organisms. Stakeholder engagement, both internal and external, is what make organizations thrive. Effective engagement helps translate audience (internal and external) needs into business goals and creates the basis of effective strategy development. Discovering the point of consensus or shared motivation helps a group of stakeholders to arrive at a decision and ensures an investment in a meaningful outcome - a.k.a. profit. But, how do you discover the point of consensus? The answer is data...lots and lots of data. And don't think that because you are small, you don't have or need data. Businesses of all sizes benefit from translating data into key insights. Data takes some of the work out of doing business.

HOW DATA DRIVES PROFITS

The digital landscape is changing rapidly and how we communicate with stakeholders is critical. Accenture reports that 33% of customers who abandoned a business relationship in 2019, did so because personalization was lacking. Developing consistent messaging across multiple platforms is a science. Our approach is rooted in the data. We take the data that is relevant to your business, mine it for insights and then use it to protect and promote your brand - increasing customer retention which directly translates to increased profitability. Proactive, clear and consistent messaging that meets consumers where they are at is key to survival and prolonged growth. 

Data Must Drive Your Organization’s Decisions

Segment Marketing, FaceBook, Data Analytics, Strategic Messaging, LinkedIn, Stakeholder Engagement, Crisis Management, Facebook Advertising, SEO, Content Strategy, Digital Campaigns, Email Marketing, Lead Generation, Marketing Automation, Instagram, Automated Customer Service, App Development, Adblocking, Mobile Advertising, Per-per-Click, Messaging Apps, CRM, Marketing Technology, Crisis Management, Business Resiliency.

All aspects of business operations are rooted in data analytics. Insights-driven businesses are growing at an average of more than 30% each year, and by 2021, they are predicted to take $1.8 trillion annually from their less-informed peers. —Forrester Insights-Driven Businesses Set the Pace for Global Growth Report.

Collecting & Analyzing Data. Data informs you about what your key audiences — employees, customers, directors, regulators and more — want and need to know about your organization. Data also informs you as to how they like to be contacted; what they do and don’t like about you; when they need to be contacted; when they are pleased with you; and, when they are mad as hell with you. We work with you to take structured and unstructured data to develop a strategy that helps you build meaningful relationships. We help you use actionable insights to navigate crisis situations and often prevent them before they become arise. Simply put, we use data to derive and drive strategic component.